DESEO
Nuestra marca DESEO nace después de muchos años de experiencia en el sector de la alimentación, en concreto del jamón y embutidos. Destaca por la elevada relación calidad/precio de sus productos, seleccionados cuidadosamente entre los mejores productores del territorio nacional.
Premium 100% Duroc Gran Reserva Ham DESEO Minimum 15 Months CuringPrice72. 50€Base price €120.83 -40%
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Premium 100% Ibérico Field-Fed Ham Deseo Ibérico Selección Sierra De Huelva Alto OleicoPrice225. 00€Base price €333.33 -25%Flash offerOn selected formatsOffer ends in—
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Premium Black Label Deseo Reserva Especial Boneless Or Sliced 2,75 kg Approx. + BonesPrice150. 00€Base price €214.29 -30%
- -30%
Premium Black Label High Oleic Diamond Selection Deseo Origin Huelva Ham + Premium Surprise GiftPrice180. 00€Base price €257.14 -30%
- On sale!
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Premium Black Label Shoulder Ham Selection Deseo + Half 100% Ibérico Bellota Loin BenitoPrice109. 00€Base price €136.25 -20%
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Premium Black Label Shoulder Ham Selection Pack, Deseo Limited Edition, Curated SelectionPrice95. 00€Base price €118.75 -20%
- On sale!
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Premium Cecina de León DESEO piece of approx. 850-950 g. Vacuum packedPrice59. 95€Base price €66.61 -10%
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Premium Chorizo Deseo By La Jabugueña 100% Black Label Nature Series Completely Natural Vacuum-Packed Origin HuelvaPrice16. 95€Base price €21.19 -20%
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Premium Christmas Ham Hamper / Gift Basket Black Label Deseo Limited Edition Diamond SelectionPrice200. 00€Base price €285.71 -30%
- On sale!
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Premium Pack 20 White Bags Acorn-Fed Shoulder Ham 100% Ibérico Sliced - Packed in Bags 100 gms. Net Weight Origin HUELVAPrice160. 00€Base price €320.00 -50%
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Premium Salchichón Deseo By La Jabugueña 100% Black Label Nature Series Completely Natural Vacuum-Packed Origin HuelvaPrice16. 95€Base price €21.19 -20%
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Nuestra marca DESEO nace después de muchos años de experiencia en el sector de la alimentación, en concreto del jamón y embutidos. Destaca por la elevada relación calidad/precio de sus productos, seleccionados cuidadosamente entre los mejores productores del territorio nacional.
Deseo Hams: Tradition, Quality and Excellence in Every Slice
Deseo is a brand that embodies the essence of Spanish tradition in the marketing of the highest quality Iberian products. From the heart of the pastures, where 100% Iberian pigs are carefully raised, to the cellars where the slow curing of their hams and sausages takes place, Deseo is committed to offering products that reflect the best of Iberian gastronomy. Each product of this brand, whether it's an acorn-fed ham, a shoulder, a loin or a chorizo, is the result of a meticulous process that combines artisanal techniques with a deep respect for nature.
Black Label Ham: The Jewel of Desire
The black label ham It is, without a doubt, the most exclusive product of Deseo. This ham comes from 100% Iberian pigs that have been raised in freedom in the meadows., mainly feeding on acorns during the montanera season. This diet, along with the purity of the breed, results in a ham with a unique fat infiltration, which translates into an incomparable flavor and a soft and juicy texture.
The process of making the black label ham It is an art that requires time, patience, and great attention to detail. After the salting phase, where the ham absorbs the right amount of salt for its preservation, the pieces are cured in natural cellars for a minimum of 36 months. During this time, the ham develops a deep and complex flavor, with notes of dried fruits and an aroma that awakens the senses.
The black label ham from Deseo is available both in its traditional version, with bone, and in a boneless and sliced format, which facilitates its cutting and storage without sacrificing the product's quality. Additionally, the brand offers this ham in a sliced format, vacuum-packed to maintain its freshness and flavor, ready to be enjoyed at any time.
100% Iberian acorn ham: Tradition and Authenticity
The 100% acorn-fed Iberian ham is another of the great treasures of Deseo.. This ham comes from 100% Iberian breed pigs, raised in freedom and fed a diet that includes acorns and other natural resources from the pasture. The purity of the breed, combined with the diet and lifestyle in the pasture, results in an exceptional product, with a marbled texture and a flavor that is synonymous with the best Iberian tradition.
The 100% Iberian acorn ham is slowly cured in natural cellars for a period that can range between 24 and 36 months, depending on the size and characteristics of the piece. This prolonged curing process allows the ham to develop its characteristic flavor, with a perfect balance between saltiness, sweetness, and notes of dried fruit.
Deseo also offers 100% Iberian acorn-fed ham in boneless and sliced formats, to adapt to the needs of all consumers. The boneless format is ideal for those who prefer to cut the ham at home without the complications of the bone, while the sliced format is perfect for enjoying this delicacy at any time, with maximum convenience.
Iberian Cebo and Cebo de Campo Ham: Flavor and Quality
In addition to its acorn hams, Deseo also offers Iberian grain-fed hams and Iberian field grain-fed hams, two options that, although different, share the same dedication to quality.
The Iberian bait ham It comes from Iberian pigs raised on farms and fed a diet of cereals and legumes. This ham is characterized by a mild and balanced flavor, with a slightly firmer texture than acorn-fed hams, but equally delicious. The curing process takes place in natural cellars for a period of 24 months, which allows the ham to develop its distinctive flavor and aroma.
On the other hand, the Iberian field bait ham It comes from pigs that, although they are also fed a diet of cereals and legumes, have the opportunity to graze freely in the pasture. This combination of feeding and outdoor exercise contributes to a ham with a juicier texture and a more complex flavor, reminiscent of acorn-fed hams, but at a more affordable price.
Both types of ham are available in boneless and sliced formats, which makes them easy to consume on any occasion.
The Iberian Ham: Concentrated Flavor in Every Slice
The shoulder Iberian is another fundamental product in Deseo's offering. Just like ham, the shoulder It is made from 100% Iberian pigs, but in this case, the front leg of the animal is used. Although the shoulder It is smaller than the ham, its flavor is equally intense and its texture is tender and juicy.
The shoulder Iberian can be acorn-fed, Iberian bait-fed or Iberian field bait-fed, each with its own characteristics, but all with an unmistakable flavor. The shoulder acorn, for example, offers a deep flavor and a smooth texture, while the shoulder Iberian field bait combines a complex flavor with a juiciness that sets it apart.
I wish to offer the shoulder in formats with bone, boneless and sliced, to adapt to all needs and preferences.
Iberian Loin, Chorizo and Salchichón: The Flavor of Tradition
The Iberian loin, chorizo, and salchichón are sausages that cannot be missing from a good table of Iberian products, and at Deseo they are made with the same care and dedication as their hams. shoulders.
The 100% acorn-fed Iberian loin is a sausage made from the loin of the pig, one of the leanest and noblest parts of the animal. After being marinated with a mixture of natural spices, the loin is cured for several months, developing a soft and delicate flavor, with a juiciness that melts in the mouth.
The acorn-fed Iberian chorizo and salchichón are sausages made from lean Iberian pork meat, seasoned with traditional spices. The chorizo is characterized by its intense and slightly spicy flavor, thanks to the paprika from La Vera, while the salchichón has a milder, but equally delicious flavor. Both sausages are slowly cured in natural cellars, where they acquire their firm texture and characteristic flavor.
Deseo offers these sausages in sliced format, which allows you to enjoy their flavor and quality in a practical and comfortable way.
Boneless and Sliced Formats: The Convenience of High Quality
Understanding the needs of the modern consumer, Deseo has developed a line of boneless and sliced products that allow you to enjoy their exquisite Iberian products with maximum convenience. The boneless formats of ham and shoulder are especially practical for those who prefer to cut the ham at home without the complications that the bone can pose. These products maintain all the properties of the ham and the shoulder Iberian, ensuring a high-quality gastronomic experience.
On the other hand, sliced products, which include ham, shoulder, loin, chorizo and salchichón, are ready to be served directly. These sliced products are vacuum packed to preserve all the flavor, aroma and freshness of the original product, making them an ideal option for those looking for a quick and easy way to enjoy the best Iberian products.
Conclusion: Desire, A Synonym for Excellence
Deseo is more than a brand of Iberian products; it is a symbol of tradition, quality, and excellence in Spanish gastronomy. Each of its products, from the black label ham to the chorizo and salchichón, reflects an unwavering commitment to authenticity and respect for artisanal techniques. With Deseo, every bite is a celebration of the best of Spain's gastronomy, a tribute to nature and the know-how of generations of producers who have made the Iberian pig a true gastronomic treasure.









